Watching the emergence and rapid rise of mobile apps, one harkens back to the advent of the internet and how it was transformed from its earliest static stages to the highly interactive solution of today. Part of this change occurred as a result of the continually new and improved development technologies.
Just as there is no one single mobile device platform and no one mobile device type, companies may also want to consider adopting an enterprise mobile app strategy, and development tool, that offers native and HTML5 options. At the end of the day, native apps simply offer the richest most ultimately satisfying end user experience, being able to take full advantage of native device features and functionality, and should be part of any organization’s mobile app strategy. That may mean going wholly native, which is the ideal scenario, or possibly even hybrid if the organization feels strongly in that approach. But with the opportunity to offer data rich, cross platform, native mobile apps in tandem with HTML5 offerings, all from a single development platform, companies can take advantage of reaching users directly through their mobile devices in whichever way the user wishes to engage.
More and more organizations are realizing that not offering mobile apps to their employees and/or consumers is simply not an option and instead the question has become how to address the burgeoning app development backlog perpetuated by high consumer demands and a shortage of programming resources. Mobile app development platforms like snAPPii allow developers to quickly and easily build data rich, cross platform, native apps. It enables rapid development, testing, deployment, new version distribution and analysis of all apps. With its visual build methodology programmers can create apps faster using drag, drop and configure capabilities, without having to write any code at all for many apps. Apps can be launched in tandem across Android, iOS and HTML5 platforms without having to rebuild for each platform. Experienced programmers can work faster and more effectively taking advantage of maximum scalability, performance and code re-use. The snAPPii architecture facilitates creation of enterprise apps that access data from back end and cloud based servers.
Using the snAPPii Mobile App Platform companies can:
- Accelerate app development and shorten it to days, not months
- Develop real, high performance, secure, native, data rich apps by leveraging existing programmers without having to retrain them on Objective-C and Java technologies
- Exercise greater project control by keeping mobile app development in-house
- Leverage company employees who understand the business
- Accelerate development for experienced programmers providing them a solid app development foundation to enhance only as needed with business specific code.
Once your development platform has been selected and apps have been built and released, the work is really just beginning . On-going app analytics and management, to understand how your app is performing and what users are saying, will be key to further enhancements. Having an app isn't enough. Having an app people want and will use is what matters and will be essential to long term success. More on that in step 5.